Live Shopping for Beauty & Skincare Industry
Live Shopping for Beauty & Skincare Industry to create in-store shopping experiences online and promote your beauty products with authenticity!
Add Live Stream Shopping and Real-time Buyer Engagement to your Sales & Marketing Stack.
Live Streaming Shopping generates sufficient interest in your beauty products amongst buyers, thus inducing them to place their order with you. Hearing experts describe what a product feels or looks like in real-time allows them to get closer to your products. It also creates a sense of urgency among shoppers and a FOMO effect that compels them to buy RIGHT NOW.
Live Shopping for Beauty & Skincare Industry, allows buyers to experience beauty and skincares products well. Watch an influencer model a new eyeshadow, or an employee demonstrate lipstick swatches in real-time with engaging 2-way interaction, all within your brand’s website and apps.
In general, buying beauty and skincares products requires a lot of thought and consideration. There are different types of products that work for different kinds of people, and expertise is needed to decide which one to choose. That decision is likely to be highly personal, so the consideration factor is very much there.
Hence Channelize.io Live Stream Shopping Platform is an ideal choice for the beauty and skincares industry as it empowers brands to be consultative and help consumers navigate the multitude of products in real-time.
Use cases of Live Stream Shopping for the Beauty & Skincare Industry
Product demonstrations & launches, with easy ordering
Collaborating with other industry experts or influencers to create and publish content
Conducting live interviews or Q&A sessions
Hosting virtual makeup classes & live streaming flash sales
Streaming makeup / grooming tutorials and how-to’s
Live Shopping Success Story
JUNGLUCK, a Germany-based skincare brand is using Channelize.io Live Stream Shopping Platform to get the large-scale customer reach that is important for its success. Aside from generating revenue, the brand is experiencing a boost in Customer Interactions by 70% and an increase in Add-to-Carts of over 30%.
Channelize.io Live Stream Shopping Platform is enabling Dermalogica to provide livestream experiences that allow buyers to learn how to apply their products, interact with the skincare experts, receive discounts and bonuses, and purchase products all at once, all through one seamless experience. All this is generating massive sales and customer engagement for the brand.